Elegant fashion model in couture gown
Est. 2014 β€” New Delhi β€” Haute Couture
The Atelier of Meera Kapoor

Designing Elegance,
Creating Timeless Fashion

Where heritage craftsmanship meets contemporary couture. Every silhouette is hand-drawn, every stitch a signature β€” designed exclusively for you.

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Portrait of fashion designer Meera Kapoor
Since 2014
The Designer

A decade of couture, crafted by hand & heart.

Meera Kapoor founded AURELLE with a single belief β€” that true luxury is personal. Trained in Paris and rooted in Indian craftsmanship, she blends hand embroidery, heritage textiles and modern silhouettes into pieces that feel inevitable.

From a bride's first sketch to the final fitting, every garment passes through her own hands. The atelier has since dressed over a thousand clients across weddings, red carpets and royal trousseaus.

Meera Kapoor Founder & Creative Director
0+Years Experience
0+Custom Designs
0+Happy Clients
Signature Lines

Featured Collections

Four worlds of design β€” each piece cut, draped and finished entirely within our atelier.

No. 01 Bridal collection couture gown
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Bridal Collection

Heirloom lehengas & gowns with hand zardozi, made for the once-in-a-lifetime.

No. 02 Couture collection editorial look
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Couture Collection

One-of-one silhouettes, sculpted to your measurements over private fittings.

No. 03 Evening wear designer dress
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Evening Wear

Red-carpet gowns & cocktail pieces in silk, chiffon and liquid satin.

No. 04 Traditional wear heritage ensemble
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Traditional Wear

Handwoven textiles & classic drapes, reimagined for the modern muse.

Atelier Services

The art of bespoke

Five disciplines, one promise β€” clothing that belongs only to you.

Custom Dress Designing

From first sketch to final stitch β€” a garment born from your story.

Bridal Styling

Complete trousseau curation β€” jewellery, draping and day-of styling.

Fashion Consultation

Private sessions on silhouette, palette and wardrobe direction.

Fabric Selection

Hand-picked silks, organzas and heritage weaves from master looms.

Personal Styling

Seasonal wardrobe edits and occasion styling, one client at a time.

The Aurelle Promise

Why clients choose us

I

Unique Designs

No repeats, no copies β€” every pattern is drafted once, for you alone.

II

High Quality Fabrics

Hand-loomed silks and certified couture fabrics from master weavers.

III

Perfect Fitting

Up to five private fittings, until the mirror says yes.

IV

Personalized Service

One designer, one client, one vision β€” from sketch to trousseau.

Kind Words

Clients who became family

β˜…β˜…β˜…β˜…β˜…

"My bridal lehenga was beyond anything I imagined β€” Meera sketched it with me, and the zardozi work made my grandmother cry. It now belongs to my daughter."

Client Ananya Iyer
Ananya IyerBride, 2025
β˜…β˜…β˜…β˜…β˜…

"I flew in from London for two fittings and left with a gown that won best-dressed at three weddings. The precision of the atelier is unmatched."

Client Ritika Malhotra
Ritika MalhotraEvening Wear Client
β˜…β˜…β˜…β˜…β˜…

"From fabric selection to the final button, everything felt personal. My sherwani and my wife's saree were designed as one story. Timeless, truly."

Client Kabir Anand
Kabir AnandTraditional Wear Client
Visit the Atelier

Begin your story

Private consultations by appointment β€” over chai, sketches and fabric.

Atelier

12 Couture Lane, MG Road, New Delhi 110001

Thank you β€” the atelier will write back within 24 hours. ✦